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Website design and development services
Looking to overhaul your business website or create something entirely fresh, but don’t know where to start? Our expert website design and development services can help.
There are around 200 million active websites on the internet, all jostling for our time, attention and cash.
The best of them are beautiful websites, packed with relevant, optimised content that are fast to load. They offer seamless, exciting, user experiences that make us want to come back again and again.
To do business in the 21st century, having an online presence is key. Small businesses looking to thrive need to employ every tool in the book to stand out and reach their target audience.
That’s where our web development company comes in.
Our team of expert web developers and web designers work closely with clients to design and develop bespoke, beautiful websites, alongside other services, including custom software development and mobile app development.
One of the top web development companies in Essex, we create innovative sites that engage customers, increase organic traffic and boost your bottom line.
Web developers and web designers: what’s the difference?
Although they have quite different skill sets, web design and development can be considered two sides of the same coin.
Web design
Also known as front end development, this area of expertise focuses on the look, feel and format of a website.
It covers all the graphic design elements, as well as how your website appears when viewed on a broad range of screens, from computers to smartphones.
Web development
Web development covers the technical process of building and implementing websites and web applications. This is known as ‘back end’ development.
It includes coding and programming, ensuring server connections and correct data flow.
The nuts-and-bolts process of website development is known as a life cycle, and has several stages:
They will determine the purpose of the website, the target audience it aims to engage, what business goals it will serve, when it needs to be complete, and the budget.
It allows us to see how the landing pages interact with each other, and how easily a visitor can navigate your website.
You’ll be sent a wireframe or mock-up version of the site, so you can see the direction it’s heading, even though the design elements won’t be in place yet.
At this stage, the programming language and content management systems - part of what’s known as the technology stack - are also selected.
They will create a website design layout, keeping in mind the target audience and your brand. Unlike the wireframe version, this one will include your logos and colour choices, and will also showcase basic functionalities.
Everything is built with UI and UX in mind: every aspect of your site should be user-friendly and engaging. You then review the design and send feedback to the project management team.
Only when you’re completely happy will our web development company move to the next phase.
As well as feathering in keywords throughout for search engine optimisation (SEO), this text should also marry with your digital marketing.
Traditionally, the business owner works on this copy themselves, but as a web development agency, we can offer advice and support (such as making sure there are enough calls to action, or checking for typos) as part of our professional web design services. We can even write it for you if you’re busy with the day job.
When all the written content has been provided, it’s time to start coding.
The home page is usually the first to be done, followed by sub-pages as laid out in the hierarchy laid out in the site map.
The chosen frameworks and content management system are put in place to ensure a smooth installation and server set-up.
Next, all the static elements that were created and approved will be implemented and tested, before special features, such as mobile app development, are included.
Likewise, every form and script included in the web design must be thoroughly tested, as well as a spell-check carried out across the whole site.
Only when that is complete will our web design agency team upload the website to the server and make it go live.
As well as professional web design, we can also ensure your site stays in tip-top condition and that the functionality remains outstanding. We also offer monthly WordPress care plans so you don’t need to worry about a thing.
Our web design agency will maintain and monitor your website, so even if there is a hitch, we can fix it and get you back in business quickly and efficiently, with no disruption to your digital marketing strategy.
Our custom software development services will also ensure your software is up to date, minimising the risk of bugs or technical issues.
What makes great
When it comes to building websites, quality always counts. A business relies on its digital presence to engage potential customers.
Custom websites designed by our skilled developers are more than just digital marketing shop windows: they are packed with innovative solutions that will support your digital strategy.
Seamless navigation
As web developers, we work with various industries but one thing is true for every web design we create: visitors must be able to find what they are looking for.
Any digital marketing that leads to the most beautifully designed website in the world is still a dud if it doesn’t deliver a seamless navigation experience for customers.
We build websites that are logical and meaningful, using tools including structured menus, clear labels and the consistent placement of elements, to keep your customers happy.
Responsive design baked in
At the start of 2024, traffic to ecommerce platforms and websites from desktop computers and mobile devices was split at 50-50.
Web development agencies know that percentage highlights the need for businesses in the digital sphere to include responsive design in any website design project.
It enables your website’s landing pages to automatically accommodate a visitor’s device or browser, enhancing user interaction.
Whether they are scrolling their mobile or on a laptop, the screen width, orientation and resolution, alongside the image sizes and content arrangement, will adapt accordingly.
A consistent web design project
A website’s design is key to its success. As one of the top web development agencies in Essex, we build visually and functionally consistent sites user friendly websites, aiming to turn the maximum number of visitors into potential clients.
We ensure everything from the colour and text and the placement of icons and buttons, to the site’s functionality works as it should and the tone of voice remains the same throughout.
Our web services
Like all web development companies, we never stand still.
Our aim as a service provider is to create sophisticated, user-friendly and beautiful business websites that are the core of their digital marketing strategies.
We do this in several ways.
Staying ahead of the curve
One of the greatest things about being part of the web development and design industries is we never stop learning.
We are constantly inspired to exceed each client’s expectations by staying abreast of the latest web design best practices, maximising the opportunities they present to create amazing, user friendly websites.
One design doesn’t fit all
We are proud to be a web development agency that listens to our business clients and pays attention to even the smallest of details.
If they want to be creative and push the envelope, we’re 100% on board, but we’re equally as happy to build a more traditional website for their digital marketing and business goals.
You won’t find a one-size-fits-all attitude at our web development company.
A word about WordPress
WordPress is the world’s most popular CMS. It drives more than 30% of the entire web, and accounts for more than 36% of the top one million websites by traffic.
However, as anyone who has one knows, although they start out fairly simple to use, they can become very complex, very quickly.
That’s why we offer a variety of WordPress website maintenance packages to suit every budget and business.
Our team will guarantee peace of mind for site owners and their consumers by ensuring your WordPress sites are always up-to-date, backed up and secure.
Are your professional web development services
For every start-up business looking to create a new website design or established businesses keen to refresh their web presence to keep up with the digital sphere Joneses, the choices are almost limitless.
Where do you start, if you’re an entrepreneur launching your first-ever business website? Equally, veteran companies could struggle to change a website design that has stood the test of time but is also starting to look dated.
The team at our Essex-based web design agency is bursting with ideas for bespoke websites. No matter how complex or streamlined your design project, we’ll bring all our experience and enthusiasm to the table.
We’ll work closely with you to create websites that are truly amazing.
Get in touch
If you have questions about any aspect of your web design in Essex or further afield, from optimising a bespoke website to maintaining a WordPress website, we’re all ears!
You can email us at info@tdwds.com, call 01279 354466, or fill in this contact form and we’ll get back to you straight away.